Local Business Woman Premieres Imaginative New Emoji-like Brand, Onomojis®, at 2019 Licensing Expo

Local Business Woman Premieres Imaginative New Emoji-like Brand, Onomojis®, at 2019 Licensing Expo

Onomojis® Founder Sarah O’Hanlan Beasley

Onomojis introduces digital icons for onomatopoeia into every-day communication

Greenville, S.C. (June 11, 2019) – Local businesswoman Sarah O’Hanlan Beasley recently exhibited in the 2019 Las Vegas Licensing Expo to launch the original concept of Onomojis®, an imaginative novelty brand of emoji-like icons based off onomatopoeia words that mimic sounds like bam, buzz and pop. Beasley premiered Onomojis to an audience of more than 5,000 brands at one of the largest, most diverse assemblage of properties available for licensing worldwide.

Onomojis is the first concept to develop characters out of sounds. With an education degree from Clemson University, Beasley created the concept with her two young children through investigating the role of sound in every-day communication. Recognizing the prominence of emoji characters in digital messaging, the family collaborated to develop characters inspired by fun and memorable onomatopoeia words.

“It didn’t take me long to realize these characters were becoming more than just a fun, education exercise with my children,” said Beasley. “We already use emojis to communicate. The Onomojis sounds add an additional layer of interaction which enhances digital expression in fun and playful way.”

Through surveying over 5,000 moms in the nation, Sarah and her team discovered fun and educational qualities as top influencers for parents when purchasing products for their children. Approximately 70% of respondents reported extremely or somewhat likely to purchase an Onomojis product and, after four years of refining the concept, Beasley and her team established Onomojis as a fully protected brand with a character suite of over 50 original icons and unique sounds available for licensing in learning-based digital apps, games, toys and books.

About Onomojis®
Onomojis is the first concept to create characters out of sounds based on fun and memorable onomatopoeias. With an extensive repertoire of characters based on onomatopoeias, the Onomojis brand extends into a diverse array of categories including but not limited to kids’ toys, digital applications, educational resources and apparel. Onomojis is a registered trademark in the U.S. protected under copyright laws and available for licensing, merchandising, events, promotions and marketing and advertisement campaigns. To learn more visit Onomojis.com.

Emojis for Language Arts Expression: a tool for global communication

Emojis for Language Arts Expression: a tool for global communication


Around the world, community and commerce occur over digital platforms as a default. Consequently, these interpersonal events increasingly rely on
digital icons to enhance abbreviated conversations. For youth to be prepared for future business and social activities on a global scale, they must be skilled in the nuances of digital language arts expression.

Emojis: Global Communications

Emojis have flourished in global communications because of their affective power. Emoji icons create social bonds. These bonds are significant because the digital world is abstract and emotional cues are lost. In physical interactions, humans develop social bonds by interpreting corresponding body language. These social bonds improve communication, making exchanges more effective and positive. With icons doing this work on digital platforms, functioning as emotional shorthand, these benefits can occur across and between cultures.

When digital messaging became commonplace in the early 80s, it was intended to be rapid. The limited space constraints created new abbreviated forms like LOL or ttyl. Successful communications required double the fluency of any language: the traditional literacy and digital literacy. This large burden on communicators left room for emotional error and lack of empathy. Humor, sarcasm, anger and other feelings were not easily addressed. These issues could worsen when second-language users were involved, due to the fluency requirements.

In 1982, Dr. Scott Fahlman created a solution for the lack of context. He sent the first ASCII-based emoticon to a colleague and proposed several more. His keystroke combinations were adopted by coworkers and students at Carnegie Mellon, where Fahlman taught and which had a diverse staff. Over time, the icons spread through cultures and disciplines. However, the emoticons were not globally adopted in the same way. Happiness was represented in Japan as (^.^). English language users preferred 🙂 or even :). Although it was partly due to available characters on keyboards, it also reflected a difference in emotional expression and interpersonal orientation.

These emoticons got an upgrade thanks to Japanese marketing professional Shigetaka Kurita. When he saw how widely emoticons were being used in communication, he designed a series of “emojis,” or image-based, as opposed to keystroke, icons that conveyed information in a new way. His designs were used by a telecommunications firm and used on Japanese mobile devices as well as messaging platforms.

Those emojis were quickly adopted by mobile phone users and installed on other operating systems. However, despite the popular use, there was not a universal design. OS to OS, the emojis might change. Their versatility and popularity caused software leaders to petition for a regulation and universalization of emojis. In 2007, the non-profit computing text-standards authority Unicode recognized emojis as essential. They developed a uniform code for all interfaces around the globe.

Now, the loveable, playful symbols show up on phones, computers, and even big screens across the world. On Twitter, for example, many brand campaigns reach global audiences by having younger consumers respond with only emojis. As these multicultural sites increase exposure between different linguistic groups, emojis are a guaranteed way to keep the conversation going.

Emojis in Language Arts: a tool for digital expression

With the universality of emojis, and their ongoing growth akin to a language vocabulary, emojis have become a main form of digital language arts expression. With the universality granted by their Unicode status, these icons carry meaning inherently. Users may intersperse verbal sentences with images to drive these meanings home. They may also use emojis exclusively, either out of playfulness or the ease of universal understanding.

The global use does have some drawbacks on literal levels. For example, some body language movements may be offensive in other countries, such as the thumbs up is in Thailand. If you’re an American, where the thumbs up is positive, you wouldn’t necessarily know that body language etiquette. However, as a digital citizen, the same American may interact with a Thai individual online, and will need to know that using the thumbs up emoji is not okay.

However, emojis pick up new connotations all the time. While wordplay may reign in prose and poetics, emojis are the “literary devices” of the digital text era. Friends may send a unicorn and be referring to a Starbucks Unicorn Frappucino. Peaches aren’t always just peaches, and linking together a series of images could be a covert way to tell a parent that “no, actually I don’t want you to let me sleepover at this friend’s house.”

The global status and fluid definitions have created emoji etiquette and fluency. Now these aspects need to be learned. Just like the exploration of abbreviated text forms in the 1990s and 2000s, emojis are topics of classroom exploration. In turn, they have become tools of learning. Communications, language arts and English teachers have a responsibility now to equip their students to understand emojis, and use them appropriately.

Teaching Emojis as Global Language Arts

With their global use and functions as language arts expressions, emojis have given teachers new topics. Educators must inform their students about when and how to use these characters, for reasons ranging from efficient to beautiful and productive communication. Moreover, because emojis cannot replace textual communications, teachers must show students how to use both. This knowledge will travel with students through life use not only in conversations between friends but also potentially also in business situations.

Emojis have also given educators new tools for teaching essential elements of language arts. From context clue skills to emotive intelligence, detail attention, and descriptive skills, emojis offer help in teaching different cores of linguistic engagement. Teachers can use digital-based lesson plans where students write descriptive narratives about emoji characters. They may also have students respond to reading comprehension questions with these friendly images. It creates vocabulary associations and intuitively teaches vocabulary definitions. Their parasocial effect could even allow students to learn emotional skills.

With this responsibility and potential, teaching emojis as global language arts will be challenging and entertaining.

Expansion of Emojis

As emojis cement their reputation as “the global language,” they will innovate as all communication systems do. Noisees, LLC sees a bold, bright future for Onomojis, our emojis that sound what they look like. We hope to expand emojis to engage with more people on a multi-sensory level to inform, entertain and delight.

Southeastern Business Woman Premieres Imaginative New Brand, Onomojis®, at 2019 Licensing Expo

Southeastern Business Woman Premieres Imaginative New Brand, Onomojis®, at 2019 Licensing Expo

Onomojis introduces digital icons for onomatopoeia into every-day communication

Las Vegas, N.V. (June 3, 2019) – The new Onomojis® brand will launch this week at the 2019 Licensing Expo in Las Vegas. Inspired by the literary term “Onomatopoeia,” Sarah Beasley and her two young children created the Onomojis character suite to showcase emoji-like icons that can be both seen and heard.

By building characters based on onomatopoeia, the Onomojis repertoire provides both education and fun opportunities for adults and kids. Onomoji sounds are customizable to fit any product. Fully-protected through trademarks and copyright laws, the versatility of the Onomoji brand adds greater appeal to potential licensees. “With over 50 characters, the possibilities for licensing are truly endless. We envision Onomojis characters enhancing every-day communication in products ranging from digital apps, books, games and toys along with other entertainment and lifestyle opportunities” said Beasley.

Visit the Onomojis Booth S258 at the 2019 Las Vegas Licensing Expo in the Mandalay Bay Convention Center. For more information or to book an appointment, email info@onomojis.com.

About Onomojis®

Onomojis is the first concept to create characters out of sounds based on fun and memorable onomatopoeias. With an extensive repertoire of characters based on onomatopoeias, the Onomojis brand extends into a diverse array of categories including but not limited to kids’ toys, digital applications, educational resources and apparel. Onomojis is a registered trademark in the U.S. protected under copyright laws and available for licensing, merchandising, events, promotions and marketing and advertisement campaigns. To learn more visit Onomojis.com.

Emoji Emotions: Are they good for our kids?

Emoji Emotions: Are they good for our kids?


Digital Media and Emotional Development

In August 2018, Stanford announced a successful trial of an autism therapy that used Google Glass to teach children with autism about facial expressions. The device was programmed to see what the child saw and record this field of vision. The Glass shared this footage with a linked app, which then identified the most likely displayed facial expression. Then, the facial expression would either be listed on the app or spoken aloud to the child.

After one to three months of use, children in the therapy trial displayed better eye contact, related better to others and showed a decrease (improvement) on an SRS-2 score. These improvements came through several functions of the Glass. Children could “free play,” which meant they received audio cues during daily interactions with others. They could also play two games that gave players time to either identify emotions based on prepared images or give clues about the emotion they want someone to feel.

This study shows that digital engagement can interact with children in dynamic, expressive ways to develop and share emotions. While these students specifically used an interpersonal computing system, similar benefits exist from other targeted use of digital media, such as emojis. When children play through games with relatable characters or use learning software for coding that employ imagination capturing personas, children respond to them in new ways, exercising different parts of their brain.

Emojis and Emotions

Emojis have an ability to both create emotions, as affective devices, and represent emotions. Because the digital world is abstract and void of facial expressions or body language cues, much of the feeling between two people can be lost during textual conversations. Unless someone takes the time to constantly, verbally signal a feeling, which is a tedious process to write and read, then emotions can be lost in a digital conversation. Thus, emojis are an emotional shorthand for social cues that ultimately affect our emotional reception and development.

As far as the representation of emotions go, emojis can be manipulated however the user wants, which enables strong emotional development. According to a UK study titled, “Repurposing Emojis for Personalized Communication: Why [pizza slice] means ‘I love you’,” “… some emoji are instead used to convey intimate and personal sentiments that, for many reasons, their users cannot express in words.” One of the “many reasons” words are limited in this way is their permanence of meaning. We can easily re-label objects as our definition of them changes, but it is much harder to change the root meaning of a word. If one says rose, usually one will think of the blossoms or other affiliated representations.

Thus, the specificity of language and words can sometimes limit our emotional breadth and intimacy. However, when two friends or a community can share a single image to convey love, that image carries with it a plurality of emotions that grow over time. Initially, it may be affection, a product of a mutual appreciation of pizza. As the emoji is shared repeatedly, it carries intimacy, from being in on the secret of its meaning, to nostalgia from that first discussion of appreciation. It is a thousand words wrapped up in a single, digital slice.

Teaching Kids Emotions with Emojis

While emotional representation with emojis could be argued as stunting verbal expression of feelings, the two forms are not mutually exclusive skills. One can be excellent at telling someone how they feel while equally excellent at showing how they feel. Depending on the audience or situation, different communication transmissions are equally valid.

Therefore, incorporating emojis into early childhood education and learning experiences can benefit emotional development and expression in children. As seen in the case of the Stanford Google Glass study, digital media, like emojis, are great tools for childhood development. Emojis can be incorporated in the same way to teach facial expressions, visual symbols of feelings and other important social skills.

However, beyond teaching children how to use emotion, emojis can also be used to elicit emotional and rational responses from children. In a 2016 Washington Post article titled, “Can emojis help kids make better food choices,” author Megan McDonough reveals the results of a surprising health study: when reading labels identified with emojis [happy = healthy, sad = sugary], 83% of participating children chose a healthy option, significant increase from the control.

By using emojis in the classroom, teachers can convey practical lessons more effectively until their students have bigger vocabularies, stronger reading comprehension and more experience in the world. Children will respond to these affective images because of their previous, non-classroom, context with the communication system.

Onomojis: for good feelings

When Onomojis appear in games, in books and in other interactive experiences, children will be able to see what sound looks like, but more importantly, they can see what it feels like. As they gain this ability in an engaging way, we hope they can pair essential language skills with important emotional development.